Segovia here with a quick update and a few tips on the latest in web technologies.

You’ve no doubt either heard about or attended either a Webinar or Webcast, but can you explain what the difference between the two is?

Simply put…

A Webinar is something you can logon via your web browser or special client side software application and actually view either a Power Point presentation, and HTML Slide Show or even someone else’s computer screen so you can watch over their shoulder as they work.

On the other hand, a Webcast is where you can either dial into a direct phone or listen online via a live streaming web technology (usually done with Flash Media, Window Media or RealPlayer).

Both are very effective and have their purpose in many different instances.

And finally you have your good old fashion Teleseminar (yah right, that’s old fashion only in Internet years , either way Teleseminar Marketing is more powerful and more reliable than both.

QUICK ANNOUNCEMENT!

1) I wanted to make sure you are aware of our “Daily Call Calendar” where we list upcoming Webinars, Webcasts, and Teleseminars all in one convenient location for you to browse and select the topics relevant to your learning curve.

2) Here are two events taking place TODAY that you don’t want to miss and better yet, you don’t have to wait for:

* Rick Raddatz is holding a special Q&A Training call on how to use his incredible new Webcast Technology.

WHEN: May 31 2007
TIME: 11am PST (2pm EST)

Click here for details…

* Frank Deardurff is teaching via Webinar today also, where he will cover in great detail things in his “Web Site Crash Course” like:

- How to leverage your AudioGenerator account
- Increasing conversions with the AskDatabase
- Customizing your 1ShoppingCart web forms
- And the list goes on and on…

WHEN: May 31 2007
TIME A: 10am PST (1pm EST)
or
TIME A: 2pm PST (5pm EST)

Click here for details…

So, clear your schedule for the next few hours and go check out what these two are doing and experience first hand the difference between a Webinar and a Webcast.

Yours in Success,
Segovia Smith

PS. I’m still working getting the reviews and training video together that I talked about in a previous post. But they’re on their way!

Let’s talk about doing a voice broadcast to your teleseminar registrants. If you are not currently doing teleseminars, I recommend you incorporate this strategy into your business flow. We call it “selling from the seat” because you don’t have to leave the comfort of your own home. You can literally conduct a teleseminar over the phone. What we want to cover is a specific strategy on doing follow-up Voice Broadcasting.

In order to have the highest level of active participants attending your teleseminar, I suggest using a voice broadcasting service. It allows you to capture the phone numbers, and once you have the numbers of all the registrants who would like to participate in on your teleseminar, you can do a voice broadcast to them as well as send out an email the day of your teleseminar. The other part to this strategy is getting your prospects on the phone for your teleseminar. My recommendation is to further utilize your voice broadcasting service by entering every person who registered for your teleseminar.

Let me elaborate. Let’s say 500 people registered for your teleseminar. You would take that list of 500 phone numbers and leave one single voicemail on your voice broadcasting service reminding them of your teleseminar and giving them the necessary information. Afterwards, you can broadcast your voicemail message to all your registrants, which is going to increase your attendance rate. The more people you have attending your teleseminar, the more likely they are going to buy your product. This strategy is great for people conducting a free teleseminar. If you are doing a paid teleseminar, your attendance is usually higher, and the steps mentioned above are just as effective. Over-deliver on reminding your clients when the teleseminar is going to take place.
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